Study Programs offered at Lexicon MILE Department of Media & Animation (Formerly Lexicon IMA)
Certifications
Data now powers the entire sales and distribution progression across businesses. Data analytics and other automation ensures customer data can be leveraged to offer better services thus, helping businesses remain relevant. Our short certification courses deep dive into this growing domain offering students a 360 degrees perspective of the digital terrain. The various courses help students to understand monetization opportunities for different business channels that can give rise to several successful start-ups.
Contact us for details regarding program dates. The certifications courses offered are:
Digital Marketing
The course covers units like introduction to DM, understanding and generating customer insights, behavioural marketing, harnessing social media presence, understanding how existing digital channels and tools work.
Duration: 6 months
Fees: Rs. 1,25,000/-
Social Media Marketing
Students will get the necessary understanding of social media psychology like the use of colours and more besides learning the latest trends that result in ‘Reach Optimisation’ for their clients.
Duration: 6 months
Fees: Rs. 1,25,000/-
Performance Marketing
Students understand the difference between affiliate and paid marketing, measuring success rate, remarketing and retargeting and avoiding the pitfalls, working on campaigns that are target oriented and have a high Return on Investment (ROI).
Duration: 1 months
Fees: Rs. 20,000/-
Content Writing
The course helps understand the finer nuances required while writing for various media platforms using search engine optimization (SEO) compatible content in a tech enabled media.
Duration: 2 months
Fees: Rs. 30,000/-
Short-Film Making
The course allows learners to understand the basics of film making. Sessions cover cinematography, sound recording, directing, editing, producing and screenwriting. Students are involved in 2 short films (1 group film and 1 Individual film) to showcase by the end of the course and participate in the ‘Lexicon Institute’s Film Festival’.
Duration: 6 months
Fees: Rs 1,80,000/-
Fee Structure
| Certification | Duration | *Fees |
|---|---|---|
| Performance Marketing | 1 Month | Rs 20,000 |
| Content Writing | 2 Month | Rs 30,000 |
| Social Media Marketing | 6 Month | Rs 1,25,000/- |
| Digital Marketing | 6 Month | Rs 1,25,000/- |
| Short Film Making | 6 months | Rs 1,80,000/- |
*Additional GST will be charged as applicable
Account Details for Fees Payment:
Name of Account Holder: Lexicon Institute of Media & Advertising a unit of LLPL
Bank Name: Kotak Mahindra Bank Ltd
Bank A/c No: 5149073199
IFSC Code: KKBK0000730
Branch Name: Ramwadi